Man, the more I read the topic, the more I believe that how you call your language is a matter of choice. We should leave the language and dialect matters to the linguists and focus on what brings us together as people.
I am a Bulgarian city "boy" with roots from Vardar Macedonia. I was a child when we went for a brief holiday to a family friend's country house(разбирай - бунгалце) in Сърница. A village populated exclusively by Pomaks. The owner had no roots in the area, she was actually a Bulgarian jew from German descent - Tanti(aunty from German) Ljuba. During our stay there, misteriously, every morning there were a jug of fresh milk and a bowl of freshly made yougurt(квасено млеко, как му викаше баба ми, македонката:) left at the door step of the "house"(shack actually). These were not gifts from God, they were gifts from the local people. Mind you, we were complete strangers, people that no one knew, saw, or ever had heard before....and still.
Maaan, I still crave the taste of that milk and yougurt:)
A little off-topic, but emotional:)
Cheers everyone!